JK Moving Generates $200k+ in Revenue with the Snoball Platform
Written by: Snoball Editorial Team
Last Updated: Oct 1, 2023
As of August 2024, revenue from referrals has increased from $70,000 to $200,000+.
COMPANY SUMMARY
Number of employees: 1,001-5,000
Industry focus: Moving and Storage
Founded: 1981
The Challenge
No structured system for managing customer referrals
Before using the Snoball platform, JK Moving had a big problem: they didn't have a good system for handling customer referrals. In the moving and storage industry, referrals—where happy customers tell others about their good experiences—are key for attracting new business.
JK Moving believed they were missing a great chance to capitalize on the positive experiences of their satisfied customers. They needed an affordable and effective solution for managing and reaching out to referrals.
The Solution
An automated referral system that brings in quality leads
In pursuit of a solution, JK Moving partnered with Snoball, a comprehensive platform designed to boost businesses through referrals, reputation marketing, and reviews. Curtis, Director of Client Success at Snoball, recognized the potential synergy from the onset:
Curtis G.
Director of Client Success @ Snoball
When I first met Carissa and her team, I just knew that Snoball would be the perfect match for them, given their dedication to top-notch customer service.
Snoball's approach was to implement their Referrals Module, a system designed to incentivize existing customers to refer JK Moving's services to their networks. Carissa James, the Inside Sales Supervisor at JK Moving, provided insight into the implementation:
Carissa J.
Inside Sales Supervisor @ JK Moving
The Referrals Module allows us to incentivize our existing customers to refer our services to their friends and family, which has proven to be highly successful in generating quality leads.
The Referrals Module integrated seamlessly with JK Moving's internal systems, guided by continuous support from the Snoball team. Carissa, the Inside Sales Supervisor at JK Moving, highlighted that working with the Snoball team has been a positive experience due to their professionalism, responsiveness, and commitment to success.
Image sourced from https://www.jkmoving.com
The Results
An increase in customer engagement and financial growth
The Snoball Referrals Module has significantly impacted JK Moving, especially in tracking and reporting. Curtis from Snoball noted that they've seen over $200,000 in new business generated in a short period, highlighting the impressive financial growth.
Carissa from JK Moving explained how the Snoball tools have been instrumental in boosting their business. By increasing referrals, enhancing their online reputation, and receiving positive reviews from satisfied customers, JK Moving has built a stronger brand image and consistently attracted new clients. The integration of Snoball's tools has clearly demonstrated its value, resulting in substantial business growth and improved customer satisfaction for JK Moving.
Key Metrics
KEY OUTCOMES FOR JK Moving
More engaged customers
Greater referral volume
Increased revenue
Increased customer engagement
JK Moving sent out referral requests using the Snoball platform and received over 100 referrals. This high level of engagement indicates that the customers were motivated to participate due to effective incentives and their trust in JK Moving's services.
Greater referral volume
Of the referrals received, 40 turned into qualified sales. This conversion rate highlights that the referrals were of high quality and matched well with JK Moving's target market, leading to actual sales and showing the program's direct impact on business.
Increased revenue
The referrals not only enhanced JK Moving's reputation but also significantly boosted its revenue. The strategic use of the Referrals Module helped turn customer recommendations into real financial gains, expanding the customer base and increasing income.
These results demonstrate the value of using Snoball's Referrals Module to enhance business operations at JK Moving, showcasing how effective referral management and technology can turn customer recommendations into business success.
X
THE JK MOVING X SNOBALL PARTNERSHIP
A partnership set to reach new customers and connect with them in meaningful ways
Utilizing Snoball's extensive marketing platform, the partnership will help JK Moving reach new customers and expand into their current market. Carissa adds, "With Snoball's support, we're not just reaching more people; we're connecting with them in more meaningful ways."
JK Moving's experience with Snoball underscores the transformative potential of integrating advanced technological solutions in traditional business processes. Carissa from JK Moving enthusiastically endorses the platform, emphasizing its effectiveness in bringing a steady stream of new customers.
As they move forward, JK Moving and Snoball are focused on leveraging this partnership to achieve notable business growth and improve customer experiences. Curtis from Snoball explains that treating customers well turns them into the greatest advocates.
This approach, combined with Snoball's platform, transforms positive customer interactions into valuable reviews, reputation assets, and, most importantly, referrals. In today's market, gaining more referrals is a critical advantage that JK Moving is now enjoying thanks to their collaboration with Snoball.
WHO IS JK MOVING?
A solar and renewable energy company committed to proper solar education
JK Moving is a moving and storage company that was founded nearly 40 years ago in the basement of founder Chuck Koon's parents' home. Since its humble beginnings, JK Moving has grown into one of the leading providers of residential and commercial moving services. The company has built a strong reputation for delivering top-notch service and has expanded its operations both geographically and in terms of service offerings.
Dedicated to exceeding customer expectations, JK Moving prides itself on its commitment to customer satisfaction, meticulous attention to detail, and a personalized approach to each move. Their extensive experience, coupled with state-of-the-art equipment and a highly trained staff, sets them apart from competitors in the industry. The company's mission is to provide exceptional moving and storage services while fostering long-term relationships with its clients.