Become a marketing expert with our Content Hub

Hone in on your word of mouth marketing skills with podcast episodes, articles, announcements, and other industry content.

Why Home Service Customers Don't Trust Brands. They Trust People. Preview Image
May 2026

Why Home Service Customers Don't Trust Brands. They Trust People.

Todd Jensen Avatar

Todd Jensen

Why the Best Review Strategies Still Start with a Human Touch Preview Image
May 2026

Why the Best Review Strategies Still Start with a Human Touch

Snoball Editorial Team Avatar

Snoball Editorial Team

The Scrappy Marketer’s Guide to Customer Ambassador Programs Preview Image
May 2026

The Scrappy Marketer’s Guide to Customer Ambassador Programs

Todd Jensen Avatar

Todd Jensen

The Same Video Got 700 Views on Instagram and 180,000 on YouTube Preview Image
April 2026

The Same Video Got 700 Views on Instagram and 180,000 on YouTube

Todd Jensen Avatar

Todd Jensen

How Manufacturer Partnerships Create a Hidden Referral Channel for Contractors Preview Image
April 2026

How Manufacturer Partnerships Create a Hidden Referral Channel for Contractors

Snoball Editorial Team Avatar

Snoball Editorial Team

How to Measure Referral Program ROI (with Real Home Service Data) Preview Image
April 2026

How to Measure Referral Program ROI (with Real Home Service Data)

Snoball Editorial Team Avatar

Snoball Editorial Team

Do You Need an Affiliate Program or a Customer Referral Program? Preview Image
April 2026

Do You Need an Affiliate Program or a Customer Referral Program?

Todd Jensen Avatar

Todd Jensen

Not All Social Proof Is Created Equal: What Actually Works in Home Services Preview Image
April 2026

Not All Social Proof Is Created Equal: What Actually Works in Home Services

Snoball Editorial Team Avatar

Snoball Editorial Team

Your Referral Program Doesn’t Need an App Preview Image
April 2026

Your Referral Program Doesn’t Need an App

Snoball Editorial Team Avatar

Snoball Editorial Team

Why Small Brands Should Stop Trying to Look Corporate Preview Image
April 2026

Why Small Brands Should Stop Trying to Look Corporate

Todd Jensen Avatar

Todd Jensen

Why One Trade Show List Outperforms Months of Cold Outreach Preview Image
April 2026

Why One Trade Show List Outperforms Months of Cold Outreach

Todd Jensen Avatar

Todd Jensen

The Real Numbers Behind Referral Program ROI in Home Services Preview Image
April 2026

The Real Numbers Behind Referral Program ROI in Home Services

Snoball Editorial Team Avatar

Snoball Editorial Team