Become a marketing expert with our Content Hub

Hone in on your word of mouth marketing skills with podcast episodes, articles, announcements, and other industry content.

Reviews vs. Referrals: They Do Different Jobs Preview Image
September 2026 • Marketing Insights

Reviews vs. Referrals: They Do Different Jobs

Todd Jensen Avatar

Todd Jensen

What to Ask Before You Hire a Paid Ads Agency Preview Image
September 2026 • Marketing Insights

What to Ask Before You Hire a Paid Ads Agency

Todd Jensen Avatar

Todd Jensen

Moving Company Lead Sources, Ranked by What Actually Books Preview Image
September 2026 • Marketing Insights

Moving Company Lead Sources, Ranked by What Actually Books

Todd Jensen Avatar

Todd Jensen

Google's April 2026 Review Policy: What Home Service Companies Can No Longer Do Preview Image
August 2026 • Marketing Insights

Google's April 2026 Review Policy: What Home Service Companies Can No Longer Do

Todd Jensen Avatar

Todd Jensen

What Home Services Taught Me About Retention Marketing Preview Image
August 2026 • Marketing Insights

What Home Services Taught Me About Retention Marketing

Todd Jensen Avatar

Todd Jensen

The Trust Recession: Why Proof Beats Promotion in 2026 Preview Image
August 2026 • Marketing Insights

The Trust Recession: Why Proof Beats Promotion in 2026

Todd Jensen Avatar

Todd Jensen

Why I'm Betting on Owned Audiences Over Rented Reach Preview Image
July 2026 • Marketing Insights

Why I'm Betting on Owned Audiences Over Rented Reach

Todd Jensen Avatar

Todd Jensen

Word of Mouth Is the One Channel AI Can’t Commoditize Preview Image
July 2026 • Marketing Insights

Word of Mouth Is the One Channel AI Can’t Commoditize

Todd Jensen Avatar

Todd Jensen

Video Marketing for Home Service Companies: What Actually Works in 2026 Preview Image
July 2026 • Marketing Insights

Video Marketing for Home Service Companies: What Actually Works in 2026

Todd Jensen Avatar

Todd Jensen

Why I Stopped Worrying About SEO Death and Started Worrying About Citation Quality Preview Image
June 2026 • Marketing Insights

Why I Stopped Worrying About SEO Death and Started Worrying About Citation Quality

Todd Jensen Avatar

Todd Jensen

Local SEO for Home Services: How Referrals and Reviews Drive Rankings Preview Image
June 2026 • Marketing Insights

Local SEO for Home Services: How Referrals and Reviews Drive Rankings

Snoball Editorial Team Avatar

Snoball Editorial Team

How Customers Are Actually Researching Home Service Companies in 2026 Preview Image
June 2026 • Marketing Insights

How Customers Are Actually Researching Home Service Companies in 2026

Todd Jensen Avatar

Todd Jensen